It’s hard to build an app. But it’s even harder to market one. Read these 10 growth hacks for mobile apps to better market your app.
App marketing used to be all about the top part of the mobile marketing funnel: acquisition. But it turns out that’s only one part of the equation. To win at app marketing, you need to turn those fleeting customers into long-term and high-engagement users. Here are four ways to make it happen.
When it comes to mobile app marketing, decision between user acquisition vs user retention can be crucial. Today I’ll show you why you should consider both to bring in the best results.
At WWDC16, Apple introduced the arrival of Search Ads, which will be displayed in the App Store search results. But how and when will these ads appear? How will they affect App Store Optimization (ASO) and app discoverability? Everything you need to know below.